Must-read books to help you build your business

“A man is known by the company his mind keeps.”

These words by Thomas Bailey Aldrich, a longtime editor of The Atlantic Monthly, are so simple but unbelievably important. The most successful people in life never stop learning and never stop reading.

If you’re truly committed to growth, here are four books I recommend to help you on the climb.

“The Traveler’s Gift – Seven Decisions that Determine Personal Success”

Andy Andrews

This might be a work of fiction, but important life lessons are imparted through time-traveling encounters with historical figures such as Abraham Lincoln and Anne Frank. This is such an uplifting book with great messages about approaching life with kindness, confidence and wisdom. I come back to this book time and again to remind myself about what’s truly important when making decisions.

“Start With Why: How Great Leaders Inspire Everyone to Take Action”

Simon Sinek

Martin Luther King. Steve Jobs. The Wright Brothers. What do they all have in common? They all started with finding their why. Determining your why is vital, and will always be your guide – especially when times are tough. You might think that it’s a waste of time when you’re asked to sit down and seriously consider your why, but now you know that you’re in good company!

“The Slight Edge: Turning Simple Disciplines into Massive Success & Happiness”

Jeff Olson

You don’t have to make big changes in your life. You just have to make little behavioral changes and big things will happen. This book teaches you how to effectively put every other self-help tool into action so you see powerful results in every area of your life. Nerium has the great benefit of having a true visionary leading our company. Luckily, he’s willing to share his secret to success. And it’s so simple! Jeff shows us all in this book that anything is attainable if you stick with it.

“The Magic of Thinking Big”

Dr. David Schwartz

This is a great book to end with. Because after the others, you’ll have already started thinking beyond where you ever have before. And now you’ll have the tools to make big things happen! So go for it! See farther than you have traditionally in the past. Who you were and who you are is nothing compared to who you are becoming!

Nerium Chief Sales Officer Bo Short has spoken around the globe in 34 countries to more than 1 million people. Through his past syndicated radio program, in his books and speeches, or during media interviews, Bo’s message is clear: “Dare to step out, dare to achieve, and dare to do something great with your life. Life is too short and too precious to settle for second best. Live your life to win!”